The opening weekend of college football is actually two weekends. Week 1 doesn't officially end until Labor Day, three days before Week 2 begins. College GameDay is setting up shop at Indiana for the season's first. College GameDay Week 1 Info. Date: Saturday, September 2. Time (ET): 9 a.m. to noon; game is at 8 p.m.. Location: Mercedes-Benz Stadium. We hit a milestone this week. Tuesday was May 2, meaning the first Saturday of college football action was officially four months away. We're.